The November 1982 subject of Playboy journal featured Braniff Worldwide Airways flight attendants in a pictorial. This coincided with a interval of serious change and upheaval for the airline {industry} and for Braniff particularly, which had ceased operations earlier that 12 months. The pictorial itself possible capitalized on the airline’s recognized advertising and marketing methods that emphasised type, vogue, and the “finish of the plain airplane” period initiated by Harding Lawrence’s management.
This intersection of airline imagery, standard tradition, and a defunct firm’s persevering with model recognition holds historic significance. It gives a lens by means of which to look at the cultural affect of Braniff’s advertising and marketing and the enduring fascination with the airline’s picture, even after its demise. The characteristic possible captured public consideration because of the airline’s latest closure and the juxtaposition of its glamorous previous with its abrupt finish. It additionally displays the broader tendencies of the time, together with the position of girls within the airline {industry} and the evolving illustration of feminine professionals in media. The pictorial’s look in a extensively circulated journal like Playboy speaks to the cultural pervasiveness of those themes.
